Head Tags - Heading Tags are just like a bullet point from an outline like you did in school.  These are phrases that tell the search engines (Google) what the page is about.  Head tags are given alot of weight.  They represent the main idea and theme of the page and should contain keywords.  There can be multiple head tags ranging from <h1> to <h5>.  Every page must have one <h1> tag though.  It is BAD SEO to have more than one <h1> tag per page but you MAY have multiple <h2>’s and so on.

Title Tags – See Head Tags

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